Why I built this

This is my first real Grassdune post.
People who know me well know I spend a (sometimes ridiculous) amount of time training. Cycling, mostly. I love the long rides. Four, five, six hours. But I also love the structured interval sessions.

And honestly… I might love what comes after just as much. Looking at the data. Re-living the ride through numbers, photos, videos.

But what I might enjoy even more than my own training?
Looking at someone else’s. Because there’s real value in that.

Performance lives in the data.
Meaning lives in the story behind it.
Seeing what someone did is interesting.

Understanding why they did it – that’s where it becomes powerful. The problem is: these two are often still completely disconnected.

On Strava you see the numbers.
On Substack you read the story.

But nowhere do they truly come together. That’s where Grassdune started.

Grassdune is a place where you don’t just upload an activity – you break it down.
The data.
The context.
The why behind the session.
What went right AND what didn’t.

Not just highlights. Actual training. And if people genuinely care about your journey, they can go deeper. Athletes shouldn’t have to rely on cringe, obligatory sponsored posts to support their sport.

They should be able to do that through the thing people actually care about: their journey. No pressure to perform for attention.

On Grassdune you can follow for free or subscribe for a few euros per month to support an athlete and get deeper insights into their training.

And for anyone who wonders where that name “Grassdune” comes from. It comes from the Dutch word ”grasduinen”: browsing, digging around, exploring without a clear goal. That’s still one of my favourite things to do:
Diving into other athletes’ training, learning from it, getting inspired. Grassdune is built for that.

If that sounds like you, you’re in the right place 👇
Welcome to Grassdune.🌱

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